{"id":2102,"date":"2012-02-07T09:01:51","date_gmt":"2012-02-07T08:01:51","guid":{"rendered":"http:\/\/blog.pr-ide.de\/?p=2102"},"modified":"2016-10-16T15:52:13","modified_gmt":"2016-10-16T14:52:13","slug":"sounddesign","status":"publish","type":"post","link":"https:\/\/pr-ide.de\/en\/blog\/2012\/02\/sounddesign\/","title":{"rendered":"Sounddesign"},"content":{"rendered":"<p><img decoding=\"async\" class=\"lazyload alignleft size-thumbnail wp-image-2103\" title=\"Sound\" src=\"data:image\/svg+xml,%3Csvg%20xmlns%3D%27http%3A%2F%2Fwww.w3.org%2F2000%2Fsvg%27%20width%3D%27150%27%20height%3D%27150%27%20viewBox%3D%270%200%20150%20150%27%3E%3Crect%20width%3D%27150%27%20height%3D%27150%27%20fill-opacity%3D%220%22%2F%3E%3C%2Fsvg%3E\" data-orig-src=\"http:\/\/pr-ide.com\/wp-content\/uploads\/2012\/02\/967346_68046143-150x150.jpg\" alt=\"\" width=\"150\" height=\"150\" \/>Design ist wichtig, wenn man Produkte erfolgreich auf dem Markt positionieren will. Das ist schon fast allgemein bekannt, vielfach wird aber nur die optische Anmutung darunter verstanden.<\/p>\n<p>Wichtig ist neben \u00a0dem Aussehen aber auch der Klang eines Produktes. Ohne das charakteristische &#8220;Plop&#8221; w\u00fcrde das Bier einer bestimmten Brauerei sicher keinen Kultstatuts erreicht haben. Besonders bei motorisierten Fortbewegungsmitteln spielt der Klang f\u00fcr die Zielgruppe eine entscheidende Rolle. So hat sich eine amerikanischer Motorradhersteller sogar den Klang seiner Moppeds sch\u00fctzen lassen. Deutsche hochpreisige &#8220;Sport&#8221; Wagen sind <!--more-->sogar im Innenraum lauter als \u00a0f\u00fcr den am Stra\u00dfenrand Abgas inhalierende Passanten.<\/p>\n<p>Damit stellt sich der Genuss der manipulierten Klangwelten f\u00fcr mich zwar auf eine \u00e4hnlich hohe Entwicklungsstufe wie es w\u00e4rmende Wirkung beim Betrachten von Kaminfeuer CD&#8217;s gibt. Wenn es aber dem Seelenheil dient und es nebenbei noch dazu \u00a0f\u00fchrt, dass Autos beim Passieren von Fu\u00dfg\u00e4nger\u00fcberwegen, Kitas und Schulen im Inneren ein unertr\u00e4gliches \u00a0Klanginferno einer Formel Eins Weltmeisterschaft auf den Fahrer einbricht, wenn er sich \u00fcber Schritttempo bewegt, dann f\u00e4nde ich das Sounddesign auch hier gelungen.<\/p>\n<p>Rein nat\u00fcrlichen Klang gibt es \u00fcbrigens <a href=\"http:\/\/blog.pr-ide.de\/wp-content\/uploads\/2012\/02\/schnee.mp3\" target=\"_blank\">hier <\/a>&#8211; so <a href=\"http:\/\/blog.pr-ide.de\/wp-content\/uploads\/2012\/02\/schnee.mp3\" target=\"_blank\">h\u00f6rt <\/a>sich das an wenn der Designer bei minus 16 Grad umweltfreundlich seiner Wege geht.<\/p>\n<div itemscope itemtype=\"http:\/\/schema.org\/AudioObject\"><meta itemprop=\"name\" content=\"Sounddesign\" \/><meta itemprop=\"uploadDate\" content=\"2012-02-07T09:01:51+02:00\" \/><meta itemprop=\"encodingFormat\" content=\"audio\/mpeg\" \/><meta itemprop=\"description\" content=\"Design ist wichtig, wenn man Produkte erfolgreich auf dem Markt positionieren will. Das ist schon fast allgemein bekannt, vielfach wird aber nur die optische Anmutung darunter verstanden.\n\nWichtig ist neben \u00a0dem Aussehen aber auch der Klang eines Pro...\" \/><meta itemprop=\"contentUrl\" content=\"http:\/\/blog.pr-ide.de\/wp-content\/uploads\/2012\/02\/schnee.mp3\" \/><meta itemprop=\"contentSize\" content=\"0.2\" \/><div class=\"powerpress_player\" id=\"powerpress_player_4328\"><audio class=\"wp-audio-shortcode\" id=\"audio-2102-1\" preload=\"none\" style=\"width: 100%;\" controls=\"controls\"><source type=\"audio\/mpeg\" src=\"http:\/\/blog.pr-ide.de\/wp-content\/uploads\/2012\/02\/schnee.mp3?_=1\" \/><a href=\"http:\/\/blog.pr-ide.de\/wp-content\/uploads\/2012\/02\/schnee.mp3\">http:\/\/blog.pr-ide.de\/wp-content\/uploads\/2012\/02\/schnee.mp3<\/a><\/audio><\/div><\/div><p class=\"powerpress_links powerpress_links_mp3\" style=\"margin-bottom: 1px !important;\">Podcast: <a href=\"http:\/\/blog.pr-ide.de\/wp-content\/uploads\/2012\/02\/schnee.mp3\" class=\"powerpress_link_pinw\" target=\"_blank\" title=\"Play in new window\" onclick=\"return powerpress_pinw('https:\/\/pr-ide.de\/en\/\/?powerpress_pinw=2102-podcast');\" rel=\"nofollow\">Play in new window<\/a> | <a href=\"http:\/\/blog.pr-ide.de\/wp-content\/uploads\/2012\/02\/schnee.mp3\" class=\"powerpress_link_d\" title=\"Download\" rel=\"nofollow\" download=\"schnee.mp3\">Download<\/a><\/p>","protected":false},"excerpt":{"rendered":"<p>Design ist wichtig, wenn man Produkte erfolgreich auf dem Markt positionieren will. Das ist schon fast allgemein bekannt, vielfach wird aber nur die optische Anmutung darunter verstanden. Wichtig ist neben \u00a0dem Aussehen aber auch der Klang eines Produktes. Ohne das  [&#8230;]<\/p>\n","protected":false},"author":15,"featured_media":2103,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[13,100],"tags":[516,33,517],"class_list":["post-2102","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-allgemein","category-pr-ide","tag-frost","tag-schnee","tag-sounddesign"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.2 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Sounddesign - pr-ide<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/pr-ide.de\/blog\/2012\/02\/sounddesign\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Sounddesign - pr-ide\" \/>\n<meta property=\"og:description\" content=\"Design ist wichtig, wenn man Produkte erfolgreich auf dem Markt positionieren will. Das ist schon fast allgemein bekannt, vielfach wird aber nur die optische Anmutung darunter verstanden. Wichtig ist neben \u00a0dem Aussehen aber auch der Klang eines Produktes. Ohne das [...]\" \/>\n<meta property=\"og:url\" content=\"https:\/\/pr-ide.de\/blog\/2012\/02\/sounddesign\/\" \/>\n<meta property=\"og:site_name\" content=\"pr-ide\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/prideberlin\/\" \/>\n<meta property=\"article:published_time\" content=\"2012-02-07T08:01:51+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2016-10-16T14:52:13+00:00\" \/>\n<meta name=\"author\" content=\"Philipp Sack\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Philipp Sack\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"1 minute\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/pr-ide.de\/blog\/2012\/02\/sounddesign\/#article\",\"isPartOf\":{\"@id\":\"https:\/\/pr-ide.de\/blog\/2012\/02\/sounddesign\/\"},\"author\":{\"name\":\"Philipp Sack\",\"@id\":\"https:\/\/pr-ide.de\/#\/schema\/person\/4bb8cb929d552fc1cd7c49d25ef90093\"},\"headline\":\"Sounddesign\",\"datePublished\":\"2012-02-07T08:01:51+00:00\",\"dateModified\":\"2016-10-16T14:52:13+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/pr-ide.de\/blog\/2012\/02\/sounddesign\/\"},\"wordCount\":210,\"commentCount\":0,\"publisher\":{\"@id\":\"https:\/\/pr-ide.de\/#organization\"},\"image\":{\"@id\":\"https:\/\/pr-ide.de\/blog\/2012\/02\/sounddesign\/#primaryimage\"},\"thumbnailUrl\":\"\",\"keywords\":[\"Frost\",\"Schnee\",\"Sounddesign\"],\"articleSection\":[\"allgemein\",\"pr-ide\"],\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"CommentAction\",\"name\":\"Comment\",\"target\":[\"https:\/\/pr-ide.de\/blog\/2012\/02\/sounddesign\/#respond\"]}]},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/pr-ide.de\/blog\/2012\/02\/sounddesign\/\",\"url\":\"https:\/\/pr-ide.de\/blog\/2012\/02\/sounddesign\/\",\"name\":\"Sounddesign - pr-ide\",\"isPartOf\":{\"@id\":\"https:\/\/pr-ide.de\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/pr-ide.de\/blog\/2012\/02\/sounddesign\/#primaryimage\"},\"image\":{\"@id\":\"https:\/\/pr-ide.de\/blog\/2012\/02\/sounddesign\/#primaryimage\"},\"thumbnailUrl\":\"\",\"datePublished\":\"2012-02-07T08:01:51+00:00\",\"dateModified\":\"2016-10-16T14:52:13+00:00\",\"breadcrumb\":{\"@id\":\"https:\/\/pr-ide.de\/blog\/2012\/02\/sounddesign\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/pr-ide.de\/blog\/2012\/02\/sounddesign\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/pr-ide.de\/blog\/2012\/02\/sounddesign\/#primaryimage\",\"url\":\"\",\"contentUrl\":\"\"},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/pr-ide.de\/blog\/2012\/02\/sounddesign\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\/\/pr-ide.de\/en\/the-agency-for-creative-success\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Sounddesign\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/pr-ide.de\/#website\",\"url\":\"https:\/\/pr-ide.de\/\",\"name\":\"pr-ide\",\"description\":\"die agentur f\u00fcr kreative erfolge\",\"publisher\":{\"@id\":\"https:\/\/pr-ide.de\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/pr-ide.de\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en-US\"},{\"@type\":\"Organization\",\"@id\":\"https:\/\/pr-ide.de\/#organization\",\"name\":\"pr-ide\",\"url\":\"https:\/\/pr-ide.de\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/pr-ide.de\/#\/schema\/logo\/image\/\",\"url\":\"\",\"contentUrl\":\"\",\"caption\":\"pr-ide\"},\"image\":{\"@id\":\"https:\/\/pr-ide.de\/#\/schema\/logo\/image\/\"},\"sameAs\":[\"https:\/\/www.facebook.com\/prideberlin\/\",\"https:\/\/x.com\/pr_ide\",\"https:\/\/www.linkedin.com\/company\/pr-ide-gbr\/\"]},{\"@type\":\"Person\",\"@id\":\"https:\/\/pr-ide.de\/#\/schema\/person\/4bb8cb929d552fc1cd7c49d25ef90093\",\"name\":\"Philipp Sack\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/secure.gravatar.com\/avatar\/e7d041e5f3b6ec52d1f4dcd0266ccdf14a0b7227561f91f92a474ad68a30da9a?s=96&d=robohash&r=g\",\"url\":\"https:\/\/secure.gravatar.com\/avatar\/e7d041e5f3b6ec52d1f4dcd0266ccdf14a0b7227561f91f92a474ad68a30da9a?s=96&d=robohash&r=g\",\"contentUrl\":\"https:\/\/secure.gravatar.com\/avatar\/e7d041e5f3b6ec52d1f4dcd0266ccdf14a0b7227561f91f92a474ad68a30da9a?s=96&d=robohash&r=g\",\"caption\":\"Philipp Sack\"},\"description\":\"CEO und Kreativkopf bei pr-ide. Kreuz und querlenkend, gerne segelnd. Immer auf der Suche nach innovativen L\u00f6sungen - manchmal schon bevor das Problem erkannt wurde.\",\"sameAs\":[\"http:\/\/www.pr-ide.de\",\"https:\/\/www.linkedin.com\/in\/philipp-sack\/\"],\"url\":\"https:\/\/pr-ide.de\/en\/blog\/author\/seesack-2-2-2-2-2-2-2-2-2-2-2-2-2-2-2-2-2-2-2-2\/\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Sounddesign - pr-ide","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/pr-ide.de\/blog\/2012\/02\/sounddesign\/","og_locale":"en_US","og_type":"article","og_title":"Sounddesign - pr-ide","og_description":"Design ist wichtig, wenn man Produkte erfolgreich auf dem Markt positionieren will. Das ist schon fast allgemein bekannt, vielfach wird aber nur die optische Anmutung darunter verstanden. Wichtig ist neben \u00a0dem Aussehen aber auch der Klang eines Produktes. Ohne das [...]","og_url":"https:\/\/pr-ide.de\/blog\/2012\/02\/sounddesign\/","og_site_name":"pr-ide","article_publisher":"https:\/\/www.facebook.com\/prideberlin\/","article_published_time":"2012-02-07T08:01:51+00:00","article_modified_time":"2016-10-16T14:52:13+00:00","author":"Philipp Sack","twitter_misc":{"Written by":"Philipp Sack","Est. reading time":"1 minute"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/pr-ide.de\/blog\/2012\/02\/sounddesign\/#article","isPartOf":{"@id":"https:\/\/pr-ide.de\/blog\/2012\/02\/sounddesign\/"},"author":{"name":"Philipp Sack","@id":"https:\/\/pr-ide.de\/#\/schema\/person\/4bb8cb929d552fc1cd7c49d25ef90093"},"headline":"Sounddesign","datePublished":"2012-02-07T08:01:51+00:00","dateModified":"2016-10-16T14:52:13+00:00","mainEntityOfPage":{"@id":"https:\/\/pr-ide.de\/blog\/2012\/02\/sounddesign\/"},"wordCount":210,"commentCount":0,"publisher":{"@id":"https:\/\/pr-ide.de\/#organization"},"image":{"@id":"https:\/\/pr-ide.de\/blog\/2012\/02\/sounddesign\/#primaryimage"},"thumbnailUrl":"","keywords":["Frost","Schnee","Sounddesign"],"articleSection":["allgemein","pr-ide"],"inLanguage":"en-US","potentialAction":[{"@type":"CommentAction","name":"Comment","target":["https:\/\/pr-ide.de\/blog\/2012\/02\/sounddesign\/#respond"]}]},{"@type":"WebPage","@id":"https:\/\/pr-ide.de\/blog\/2012\/02\/sounddesign\/","url":"https:\/\/pr-ide.de\/blog\/2012\/02\/sounddesign\/","name":"Sounddesign - pr-ide","isPartOf":{"@id":"https:\/\/pr-ide.de\/#website"},"primaryImageOfPage":{"@id":"https:\/\/pr-ide.de\/blog\/2012\/02\/sounddesign\/#primaryimage"},"image":{"@id":"https:\/\/pr-ide.de\/blog\/2012\/02\/sounddesign\/#primaryimage"},"thumbnailUrl":"","datePublished":"2012-02-07T08:01:51+00:00","dateModified":"2016-10-16T14:52:13+00:00","breadcrumb":{"@id":"https:\/\/pr-ide.de\/blog\/2012\/02\/sounddesign\/#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/pr-ide.de\/blog\/2012\/02\/sounddesign\/"]}]},{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/pr-ide.de\/blog\/2012\/02\/sounddesign\/#primaryimage","url":"","contentUrl":""},{"@type":"BreadcrumbList","@id":"https:\/\/pr-ide.de\/blog\/2012\/02\/sounddesign\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/pr-ide.de\/en\/the-agency-for-creative-success\/"},{"@type":"ListItem","position":2,"name":"Sounddesign"}]},{"@type":"WebSite","@id":"https:\/\/pr-ide.de\/#website","url":"https:\/\/pr-ide.de\/","name":"pr-ide","description":"die agentur f\u00fcr kreative erfolge","publisher":{"@id":"https:\/\/pr-ide.de\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/pr-ide.de\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-US"},{"@type":"Organization","@id":"https:\/\/pr-ide.de\/#organization","name":"pr-ide","url":"https:\/\/pr-ide.de\/","logo":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/pr-ide.de\/#\/schema\/logo\/image\/","url":"","contentUrl":"","caption":"pr-ide"},"image":{"@id":"https:\/\/pr-ide.de\/#\/schema\/logo\/image\/"},"sameAs":["https:\/\/www.facebook.com\/prideberlin\/","https:\/\/x.com\/pr_ide","https:\/\/www.linkedin.com\/company\/pr-ide-gbr\/"]},{"@type":"Person","@id":"https:\/\/pr-ide.de\/#\/schema\/person\/4bb8cb929d552fc1cd7c49d25ef90093","name":"Philipp Sack","image":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/secure.gravatar.com\/avatar\/e7d041e5f3b6ec52d1f4dcd0266ccdf14a0b7227561f91f92a474ad68a30da9a?s=96&d=robohash&r=g","url":"https:\/\/secure.gravatar.com\/avatar\/e7d041e5f3b6ec52d1f4dcd0266ccdf14a0b7227561f91f92a474ad68a30da9a?s=96&d=robohash&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/e7d041e5f3b6ec52d1f4dcd0266ccdf14a0b7227561f91f92a474ad68a30da9a?s=96&d=robohash&r=g","caption":"Philipp Sack"},"description":"CEO und Kreativkopf bei pr-ide. Kreuz und querlenkend, gerne segelnd. Immer auf der Suche nach innovativen L\u00f6sungen - manchmal schon bevor das Problem erkannt wurde.","sameAs":["http:\/\/www.pr-ide.de","https:\/\/www.linkedin.com\/in\/philipp-sack\/"],"url":"https:\/\/pr-ide.de\/en\/blog\/author\/seesack-2-2-2-2-2-2-2-2-2-2-2-2-2-2-2-2-2-2-2-2\/"}]}},"jetpack_featured_media_url":"","jetpack_sharing_enabled":true,"_links":{"self":[{"href":"https:\/\/pr-ide.de\/en\/wp-json\/wp\/v2\/posts\/2102","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/pr-ide.de\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/pr-ide.de\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/pr-ide.de\/en\/wp-json\/wp\/v2\/users\/15"}],"replies":[{"embeddable":true,"href":"https:\/\/pr-ide.de\/en\/wp-json\/wp\/v2\/comments?post=2102"}],"version-history":[{"count":0,"href":"https:\/\/pr-ide.de\/en\/wp-json\/wp\/v2\/posts\/2102\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/pr-ide.de\/en\/wp-json\/"}],"wp:attachment":[{"href":"https:\/\/pr-ide.de\/en\/wp-json\/wp\/v2\/media?parent=2102"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/pr-ide.de\/en\/wp-json\/wp\/v2\/categories?post=2102"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/pr-ide.de\/en\/wp-json\/wp\/v2\/tags?post=2102"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}