The pharmaceutical industry is changing rapidly. Artificial intelligence promises faster research, more precise active ingredients, and more efficient production. But without communication, many innovations remain stuck in the laboratory. 🧠 In our new white paper,we show how AI and PR [...]
Soil compaction is a silent disaster. It reduces yields, impairs root growth, and hinders water absorption. Yet it is a byproduct of our industrialized agriculture. Problem: Modern tractors and spreading machines put power on the soil – but also [...]
A Creative Journey with AI It all starts with a simple sketch on paper. A few strokes with a marker, an exaggerated grin, maybe a cheeky nod to a well-known personality. In the past, this cartoon would have [...]
Made in Germany became popular and sought after in America, partly because of the technical quality and partly because of the design. This could now become more expensive for consumers there. The future president's previous statements suggest higher import duties. [...]
Or - why does the picture make me think of "Spaceship Orion"? Associative chains, the seemingly random linking of thoughts and ideas, play a decisive role in the development of creativity in the design process. They not only enable designers [...]
Street furniture shapes the image of our cities and contributes significantly to the quality of life. But in times of climate change, it needs to do more than just look good. Intelligent design can make street furniture an important player [...]
Drawing is easy - you just have to look! That's what my drawing teacher said, which left a lasting impression. Drawing or sketching is also idea generation - or visualization using the supplementary imagination. With a sketch I [...]
Modular cargo bikes are thus an innovative and practical solution to various transportation problems.
Electric scooters should make the last mile easier. Looking at the concepts in reality, it looks a bit different. You are used as a fun companion, alone, as a couple, sober or cute. Mindful or careless when parking - some [...]
Wenn man auf einem – mittlerweile altertümlichen – 4:3 Monitor Filme im Breitbildformat anschaut, dann stellt man fest: Mindestens zwei Drittel der Technik sind umsonst eingesetzt. Oben und unten dicker schwarzer Streifen. Besonders fällt es auf bei Filmen wie zum [...]
