The agency for industrial design, marketing and communication
We ( Martina Müller and Philipp Sack) are pr-ide – since May 2001. And we too are getting used to thinking differently in this crazy world, acting differently and advising differently.
We design, create and make ideas tangible!
We develop strategies, do communication and creation , write and look for the best form of presentation for your company. But we adapt to the speed of change and focus even more on the digital world. We react, try things out, abandon stereotypical thinking and thus lead companies to high visibility in their segment.
We work together with partners and can therefore act across disciplines and locations. This allows us to remain flexible so that we can respond to our customers’ individual problem situations without incurring high overhead costs.
Martina Mueller
- PR consultant
- Certified Social Media Manager (TH Cologne)
- Multimedia concept designer
- A. Linguist and literary scholar for Russian and Italian
Strategic communication planning and implementation, social media management (including posting texts), brand development and storytelling
My passion is communication
not just chatter with a champagne glass, but the strategically planned and well thought-out for companies. With practical experience from 20 years of PR work for larger and smaller companies, 10 years of experience in the international area of institution building (NGO sector), I can somnambulantly rely on my intuition when it comes to finding the right communication approach . It is exciting for me to keep getting to know new industries and to develop new topics. I know my way around water sports tourism best, because I have advised and implemented many brand development projects in recent years.
I’m actually a “digital native”.
The possibilities of the internet inspired me from the very beginning and I saw this as an opportunity for PR work. I was able to convince hoteliers to blog. The first hotel blog I/we installed was the first in Germany and has received several awards. With the certification as a social media manager at the TH Köln, I have deepened my knowledge of KPIs, monitoring, influencer research, conversion through content and knowledge of the individual social media channels. My portfolio has grown.
I am also a qualified yoga teacher (500h/ BDY).
Yoga helps me to focus and to keep the emotional balance in the challenging professional field. In my view, yoga and PR are not opposites, but complementary areas.
But ultimately I’m a PR professional to the core, well structured and mastermind of networks. Every day I am motivated anew to convince decision-makers of good ideas and preferably to implement them.
What I’m passionate about and what I would still like to do
- Sailing across the Atlantic
- Learn yoga in an ashram in Rishikesh
- Play the Indian harmonium perfectly
- Go into the splits
- Get to know Cuba by bike
- Write a book
- There would be so much more… Work for now.
If you would like to know more about what I can do for marketing communication in your company, then simply contact me and we will discuss it. Maybe you just want to know whether you can still start yoga at your age, which style suits you, or we can exchange some sailor’s yarn about the most beautiful routes on the Baltic Sea.
Philip Sack
- Industrial designer for investment and consumer goods, with passion!!
- Also web and graphic designers with unusual ideas
- also been a lecturer at the University of the Arts.
has shifted to capital goods design over the course of my almost 30 years of design experience. I benefit from my affinity for new techniques and technologies.
This also meant that I dealt with the possibilities of the internet early on and included web design and programming in my portfolio. The first hotel blog in Germany that we designed and implemented with pr-ide received several awards.
Finding solutions to problems that have not yet been recognized as such is very appealing.
I am enthusiastic about developing unusual design approaches for existing products or about completely rethinking and designing products. I enjoy surprising people with unusual ideas, while increasingly focusing on sustainability.
Inventions are my passion
And if nothing is going on, I also like to work on my own product ideas and implement them. As a decoration for the trade fair, I invented the PapMan, which is now used by the transfer company perperson[Foto] is still in use as “Avatar”.
With every commodity I see immediately what could be improved.
This is both a blessing and a curse at the same time, because the sketchpad with new ideas has become my notebook. I see products that need improvement all the time. In the case of a grill, this even led to in-house production. After several prototypes, the grill is, TWOHALB; On the market for almost two years now, with probably the flattest FLACHwieFLUNDER barbecue tongs for a year now. Both are produced in Berlin.
What I’m passionate about and would like to do one day
- Rush across the Atlantic in a sailing boat
- Run at the next Berlin Half Marathon
- Help out on an oyster farm
- Be part of the first journey through time….
You can send me inquiries for design advice, redesign of industrial goods, future technology in agriculture or to exchange ideas about sustainable grilling starting with grill recipes, about the fuel or the grill itself or sailing in strong winds…
Stories
Von der Simulation zum Messestand
Mit einer 3D Computersimulation kann schnell der Eindruck eines Messestandes simuliert werden. Der Reiz hier - ein Mini-Fußballfeld um die Tracking-Lösung für Fußballspieler von KICK-ID auf der ISPO in Shanghai vorzustellen. Noch in der Aufbau-Hektik [...]
Wettbewerbsvorteile durch intelligentes Design sichern
Technik und Funktion von Geräten, Maschinen und Produkten müssen stimmen, richtig. Doch wie sollen sich Produkte voneinander unterscheiden, wenn nur Technik und Funktion im Vordergrund stehen? Intelligentes Design hilft, um Produkte besser auf dem Markt [...]
Die südliche Ostseeküste
Im Rahmen der PR-Arbeit für die Marketinginitiative SOUTH COAST BALTIC entwickelte pr-ide eine Broschüre für Charterer, die mit dem Segelboot die südliche Ostseeküste erkunden möchten. Enthalten sind Törntipps ab der Charterstüztpunkte in Vorpommern, Zachodniopomorskie, Pomorskie und Klaiepda sowie eine Liste der Vercharterer.
Corporate Design
Eine tolle Aufgabe, das Corporate Design für alle Destinationen der South Coast Baltic definieren zu dürfen. Innerhalb definierter Grenzen kann jeder Partner seine Informationen präsentieren – aber dennoch ist der gemeinsame Rahmen erkennbar.
Es gibt sie noch..
Dinge die in Würde altern können. Entweder durch das Design, oder die Toleranz dem Produkt gegenüber sind einige Gegenstände befähigt mit Patina und Gebrauchsspuren zu altern – ohne das sie an Attraktivität verlieren. Einige Produkte [...]
Die Datenschutzgrundverordnung: das Nackenhaar-Aufstell-Thema?
Sie wird möglicherweise zumindest einen Erfolg haben – Newsletter sind nach dem 25.5. so gut wie ausgestorben. Alleine die Flut der E-Mails, alle mit dem Ziel eine Bestätigung für den weiteren Erhalt der Emails zu [...]
