Your Login, Your Style
Let’s be honest: the default WordPress login page is… well, practical.But about as exciting as a concrete wall on a foggy November morning in Berlin. 😅 That bothered me – and I thought: There must be a better way! So [...]
AI in drug development – technology alone is not enough.
The pharmaceutical industry is changing rapidly. Artificial intelligence promises faster research, more precise active ingredients, and more efficient production. But without communication, many innovations remain stuck in the laboratory. 🧠 In our new white paper,we show how AI and PR [...]
Zen, Qualität und die Kunst, nicht durchzudrehen
Was haben Designprozesse, Segeltrimm und Motorradwartung gemeinsam? Eine ganze Menge – zumindest, wenn man Robert M. Pirsigs Buch „Zen and the Art of Motorcycle Maintenance“ gelesen hat. Ein persönlicher Blick auf Qualität, Haltung und Handwerk.
Think lighter: The new ease of agriculture
Soil compaction is a silent disaster. It reduces yields, impairs root growth, and hinders water absorption. Yet it is a byproduct of our industrialized agriculture. Problem: Modern tractors and spreading machines put power on the soil – but also [...]
Corporate design is not a beauty contest – it is the DNA of a brand.
Corporate design is more than cosmetic – it is strategic visibility. I'm sitting by the Baltic Sea, an e-bike zips past me. Nothing unusual – except for the color scheme: A rich seed green (RAL 6105), flanked by light [...]
Mehr als Daten: Warum Design die Sprache der Zukunft ist
In einer Welt, in der Künstliche Intelligenz zunehmend Prozesse automatisiert, Entscheidungen vorbereitet und Maschinen steuert, scheint eines fast nebensächlich geworden zu sein: das menschliche Maß. Doch genau hier beginnt meine Arbeit – als Designer, als Übersetzer, als Mitgestalter einer technikgetriebenen [...]
Berlin in Schock: Sperrung des gesamten Fernsehturm-Areals wegen statischer Mängel!*
Nach der überraschenden Sperrung der A100 folgt nun der nächste Paukenschlag für Berlin: Der Fernsehturm muss ab sofort großräumig gesperrt werden! Wie nun bekannt wurde, stammt der Stahl für den Berliner Fernsehturm aus Hennigsdorf – also genau aus derselben Quelle [...]
From Sketch to Animation
A Creative Journey with AI It all starts with a simple sketch on paper. A few strokes with a marker, an exaggerated grin, maybe a cheeky nod to a well-known personality. In the past, this cartoon would have [...]
Culinary arts with passion – the eat! berlin
They still exist - the inspiring events in Berlin. One of them, which Bernhard Moser probably puts a lot of heart and soul into, is eat! berlin. When you think of food in Berlin, many people first think of currywurst [...]
pr-ide: A new focus for innovative design and sustainable development
The world of design is constantly changing, and successful companies understand how important it is to move with the times and reinvent themselves. The agency pr-ide has taken exactly this step and now presents itself with an expanded focus on [...]