The agency for industrial design, marketing and communication

Innovative ideas that make an impact – your agency for sustainable design in Berlin

Welcome to PR-IDE, your creative think tank for future-oriented product design. Located in the heart of Berlin, we combine fresh ideas with in-depth expertise to develop sustainable solutions for capital and consumer goods. Our focus? Design that not only looks good but also works – for industries that really matter: medical technology, agriculture, and energy technology.

Whether product development or strategic project consulting: With our many years of experience, we bring clarity to complex decision-making processes and create lasting added value. From the initial sketch to the marketable solution, we accompany you with creativity, pragmatism, and an eye for the essentials.

Have we piqued your curiosity? Then let’s tackle your challenges together – we look forward to speaking with you!

Martina Müller

Martina Mueller

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Philipp Sack

Philip Sack

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Stories

Sketched with AI

Drawing is easy - you just have to look! That's what my drawing teacher said, which left a lasting impression. Drawing or sketching is also idea generation - or visualization using the supplementary [...]

  • agritechnika

design goes agritechnika

The pandemic is almost forgotten. It is once again possible to travel by train and fly without wearing a mask, and the panic attacks felt by people positioned around a subway passenger battling a coughing [...]

Tourism PR starts at the front door!

Berlin is a city steeped in history, which has preserved many traces of the past. From the medieval merchant city to the Prussian residence to the divided and reunited capital of Germany, Berlin has undergone [...]

AID – Artificial Industrial Design?

At some point the moment comes - pictures are wanted! Starting with a social media post, an article in the virtual plant newspaper, a presentation should be made more interesting. We all know situations in [...]

Spreegebrabbel #5

Tomaten sind rot, der Himmel ist blau - oder nicht? Was bedeuten Farben, wie wirken sie, muss es immer bunt sein?

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