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Design made in Germany

Made in Germany became popular and sought after in America, partly because of the technical quality and partly because of the design. This could now become more expensive for consumers there. The future president's previous statements suggest higher import duties. [...]

What does AI do, what can it do, what does it know?

These are questions we ask ourselves, the main question being, what does AI do with my job? Can AI generate designs faster and better than me, with a few years of experience in capital and consumer goods design? Can generative [...]

By |2024-11-26T20:54:19+02:00November 26th, 2024|AI, Neues aus der Buchstabenfabrik. @en|0 Comments

Whoever always does what he already can…

I have to speak up for a marketing agency. When an agency has a client whose legendary reputation dates back to a time when smoking was not yet classified as a health hazard and petrol was still considered a renewable [...]

By |2024-11-25T12:43:32+02:00November 25th, 2024|allgemein @en, Der siebte Designsinn @en|0 Comments

Chains of association as the key to creativity in the design process

Or - why does the picture make me think of "Spaceship Orion"? Associative chains, the seemingly random linking of thoughts and ideas, play a decisive role in the development of creativity in the design process. They not only enable designers [...]

By |2024-08-28T21:08:25+02:00August 28th, 2024|allgemein @en, Der siebte Designsinn @en, Design Ideas, Design management, Die Welt erklärt! @en, note down, product design|Comments Off on Chains of association as the key to creativity in the design process

Street furniture: more than just seating – design for a climate-adapted city

Street furniture shapes the image of our cities and contributes significantly to the quality of life. But in times of climate change, it needs to do more than just look good. Intelligent design can make street furniture an important player [...]

By |2024-08-09T16:13:44+02:00August 9th, 2024|Design Ideas, sustainable design @en, Word for Friday|Comments Off on Street furniture: more than just seating – design for a climate-adapted city

The digital design revolution: How technology is reinventing the drawing board

Design, whether of products, buildings, graphics or works of art, has always been closely linked to the tools available. From the first cave paintings to today's highly complex 3D models, technology has constantly evolved and with it the way we [...]

By |2024-08-05T19:09:09+02:00August 5th, 2024|Der siebte Designsinn @en, Neues aus der Buchstabenfabrik. @en, product design|Comments Off on The digital design revolution: How technology is reinventing the drawing board

Spreegebrabbel #7

Klimaanpassung – Prophylaxe für den Patient Wassersport Das Meer ist schon lange Sehnsuchtsort der Menschen. Man muss nicht lange suchen, um die Gründe zu finden. Der Blick über einen weiten Horizont ist wohltuend für die Seele, denn er hilft, den [...]

By |2024-08-03T01:24:29+02:00August 2nd, 2024|allgemein, podcast, tourismus-pr, Wetter, Word zum Freitag|Comments Off on Spreegebrabbel #7

AI – and what we do with it!

Hello, dear readers, I dared to try an exciting experiment: I had three articles in my blog written by an artificial intelligence (AI), even this article referring to it. Why did I do that? And what was the result? I [...]

By |2024-06-17T17:01:15+02:00June 17th, 2024|allgemein @en, Neues aus der Buchstabenfabrik. @en|Comments Off on AI – and what we do with it!

design goes agritechnika

The pandemic is almost forgotten. It is once again possible to travel by train and fly without wearing a mask, and the panic attacks felt by people positioned around a subway passenger battling a coughing fit have subsided. Trade fairs [...]

By |2023-11-14T20:48:56+02:00November 14th, 2023|allgemein @en, clients, Design @en, Design management, product design|Comments Off on design goes agritechnika
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